How agents help educated buyers and sellers

There is a plethora of online resources available to assist savvy buyers and sellers. Accessing such information on the market and current listings may even give buyers and sellers an advantage.

But nothing can truly replace the expertise and knowledge of an experienced agent. Furthermore, it is because today’s real estate consumers are more educated about the market and the processes involved with buying and selling that those agents have a wonderful opportunity to add even more value when working with customers to buy or list a property.

It’s hard to compete with the first-hand experience that agents have in visiting properties plus their innate knowledge of local market matters that can influence values and listed prices. An agent who knows the nuances of a neighbourhood will provide a very educated guide to the value of a property and its potential listing price.

Whether you be seller or buyer, you really want to be guided by an accurate value. A seller being swayed by an inaccurate, overly inflated value may well be disappointed when the ‘market’ speaks, and buyer feedback comes in.

The experienced agent guides the seller and provides the best strategy for preparing the home for sale, marketing it and getting it sold quickly for the best possible price.

Another valuable resource that buyers and sellers can’t receive from online searches is the agent’s network.

Agents build on their knowledge and expertise and hone their skills through professional development, office meetings, drawing on fellow agents and the like.

In having intimate knowledge about an area and its sales, and not just relating to their own office, they gather a lot of information about the conditions of properties, buyer interest and feedback, and even owners who may only be thinking about selling.

If you want to be a savvy seller or buyer in today’s competitive market, make the best use of online resources while you also allow the agent to show you their worth and deliver a great real estate experience.

SOURCE: RE/MAX Australia